A Colorado Brand Photography Session

Mortgage lending is not an industry known for great branding. Austin and Adam built Tree Line Loan Team with a clear sense of who they are and who they want to work with, and they know that when your messaging, visuals and content all point in the same direction, the right people notice. Their Colorado brand photography session in Evergreen was about getting all of that in one place.

“If you’re looking for an incredibly talented photographer in Colorado, Lizzy is your go-to!
We were lucky to find her on Instagram and have her shoot branding photos for our lending team in Evergreen… she absolutely delivered. Her professionalism, creativity and quality really stand out, and we’re already looking forward to working with her again soon at the Tree Line Loan Team.”
– Adam Hothersall

WHO THEY ARE

Austin is a Denver local who has been in lending since 2021. Adam came from North Carolina, spent some time in title sales, and eventually joined Austin to build something new together. They have been close friends for years, and that shows up in how the team operates. Warm, genuinely helpful, the kind of people you want in your corner when you are navigating something as big as buying a home. In a field where most people look the same, that kind of intentionality is what sets you apart.

BRAND PHOTOGRAPHY THAT TIES IT ALL TOGETHER

Adam has grown his business largely on Instagram, and the whole team knows that showing up well online is part of showing up well for clients. So when it came time to refresh their content, they wanted brand photography that could actually carry the weight of that. Something moody and considered that still feels approachable. That balance is harder to pull off than it looks.

Working with a brand photographer who gets the vision matters here. The goal was never just headshots. It was a full content library they could pull from across social, their future website, email signatures and everything in between.

EVERGREEN, COLORADO

We shot out in Evergreen, which is exactly the right backdrop for a brand called Tree Line. The trees, the light, the fall air. Their slogan is “Own Your View” and standing out there, you get it. It is the whole thing in three words.

Austin, Adam, William, Charlee and Emily are a solid team and it was a really good day. Check out their Instagram pages to see these photos out in the world!
@treelineloanteam
@adamhothersallmortgages
@austin_beger

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